As most people know, the word "gay" didn't always mean what it does today. To be "gay" used to mean to be happy, lighthearted, and carefree. Keeping that in mind, but likely being unable to remove the "modern" definition of the word from your brain, here's a collection of vintage ads about being...happy?
A "gay" umbrella made by an underwear
company. That sounds about right.
Want loving, alluring lips?
Give 'em a Gay Flare!
For shiny hair that
holds its shape, GO GAY!
This ad is about as realistic as that
"Have a happy period!" commercial that
inexplicably got airtime a few years back.
Apparently, "Gay Baby" comes in three
different sizes. One is right for you!
It's a small world after all.
Let's "travel by train"
and head that way!
The phrase "families go gay" is in the
same ad as the phrase "Westward Ho!"
So many possibilities, so little time.
I'm gonna hold my tongue and let you
make up your own sarcastic remarks.
"Gay companion." "Working partner."
Sure, whatever you want to call them.
I didn't know gayness
came in the form of a pill.
Straight kids need not apply.
I wouldn't jump to any conclusions,
but he is a dapper dresser.
They actually have those
now, don't they?
Aww...that's so sweet!
And proud of it, apparently!
Apparently, it can happen
to you overnight!
I wonder if this is where they got the
idea for the rainbow as a pride symbol?
Just because it's pink doesn't make it gay!
There's something for everyone here.